lc777 Privacy Policy — How We Protect Your Personal Data
At lc777, we understand that your personal data is important to you. This Privacy Policy explains in plain terms exactly what information we collect when you use the lc777 platform, why we collect it, how we use it, who we may share it with, and what rights you have over your own data. We are committed to transparent, responsible data practices that respect every player's privacy.
Six Principles That Guide How lc777 Handles Your Data
Before you read the full policy below, these six cards summarise our core commitments to every lc777 player in Bangladesh. They represent the spirit of everything you will find in the detailed document.
Minimal Data Collection
lc777 only collects the personal data that is strictly necessary to operate your account, process payments, and comply with applicable regulations. We do not collect data for its own sake. Every piece of information we request from you has a clear, specific purpose that we explain in this policy.
No Selling of Your Data
lc777 does not sell, rent, or trade your personal information to third parties for their own marketing purposes. Any sharing of data that does occur is strictly limited to trusted service providers who assist us in operating the platform, and they are contractually bound to protect your information.
Strong Security Standards
All data transmitted between your device and the lc777 platform is protected by 256-bit SSL encryption. Sensitive data stored on our systems is encrypted at rest. lc777 employs firewalls, access controls, and regular security audits to maintain the integrity of your personal information at all times.
Your Rights Are Real
You have meaningful rights over your personal data held by lc777. These include the right to access a copy of your data, to request corrections, to request deletion where legally permissible, and to restrict how we process your information. We outline how to exercise each of these rights clearly within this policy.
Transparent Cookie Use
lc777 uses cookies and similar tracking technologies to improve your experience on the platform, remember your preferences, and analyse usage patterns. We explain exactly which cookies we use, why we use them, and how you can manage or disable them through your browser settings at any time.
Defined Data Retention
lc777 does not hold your personal data indefinitely. We apply clear retention periods that are proportionate to the purpose for which data was collected. Once data is no longer needed for its original purpose and no legal obligation requires us to keep it, we securely delete or anonymise it.
Contents
This Privacy Policy explains how lc777 collects, uses, stores, and protects your personal data. By registering on the lc777 platform, completing the lc777 login, or otherwise using our services, you acknowledge that you have read and understood this policy in full.
1 Introduction
1.1 lc777 operates an online betting and casino platform accessible at lc777.io. As part of providing our services to players primarily based in Bangladesh, we collect and process certain personal data about you. We recognise that privacy is a fundamental right, and we are committed to handling your personal information with care, transparency, and respect.
1.2 This Privacy Policy applies to all personal data collected from you when you access the lc777 website, create an account, deposit or withdraw funds, engage with our customer support team, participate in promotions, or otherwise interact with any part of the lc777 platform.
1.3 This policy should be read alongside the lc777 Terms and Conditions, which govern your general use of the platform and which are available at lc777.io/terms-conditions. Together, these two documents form the complete framework governing your relationship with lc777.
1.4 Where this policy uses the terms "we", "us", or "our", these refer to lc777. Where it uses "you" or "your", these refer to any individual who accesses or uses the lc777 platform.
2 Data Controller
2.1 For the purposes of data protection law, lc777 is the data controller in respect of personal data collected through the lc777 platform. As the data controller, lc777 determines the purposes for which personal data is collected and the manner in which it is processed.
2.2 If you have any questions about how lc777 processes your personal data, or if you wish to exercise any of your data rights, you may contact our data team directly using the contact information provided in Section 15 of this policy.
lc777 is committed to maintaining the accuracy of your personal data at all times. If your personal details change, please update your account information promptly or contact our support team at [email protected].
3 Data We Collect
3.1 lc777 collects the following categories of personal data about you, depending on how you use the platform:
| Category | Data Items | When Collected |
|---|---|---|
| Identity Data | Full legal name, date of birth, gender, nationality, National ID (NID) number or passport number | Account registration and KYC verification |
| Contact Data | Email address, mobile phone number, residential address | Account registration |
| Financial Data | Mobile financial service account details (bKash, Nagad, Rocket, Upay), deposit and withdrawal history, transaction amounts | Payment processing |
| Account Data | Username, account ID, account balance, bet history, game history, bonus activity, login history | Account creation and ongoing use |
| Technical Data | IP address, device type, browser type, operating system, session duration, referring URL | Platform access and use |
| Communications Data | Support chat transcripts, email correspondence, feedback submissions | When you contact our support team |
| Responsible Gaming Data | Self-exclusion status, deposit limit settings, cooling-off period records | When responsible gaming tools are activated |
3.2 lc777 does not collect special categories of sensitive personal data (such as health data, religious beliefs, or biometric data) unless you voluntarily provide such information in the context of a responsible gaming query or support request, in which case it will be processed solely for the purpose of responding to that query.
4 How We Collect Your Data
4.1 lc777 collects your personal data through the following means:
4.2 Direct Interactions
You provide data to us directly when you register an account, complete the lc777 login, submit KYC documents, make or receive payments, participate in promotions, communicate with our support team, complete surveys, or otherwise interact with the lc777 platform.
4.3 Automated Technologies
When you access the lc777 platform, we automatically collect certain technical data about your device and browsing behaviour through cookies, server logs, and similar tracking technologies. This data helps us ensure the platform functions correctly, detect fraud, and improve the overall user experience. Further details are provided in Section 8 of this policy.
4.4 Third-Party Sources
In certain circumstances, lc777 may receive personal data about you from third-party sources, including:
- Identity verification service providers who assist with KYC checks;
- Anti-fraud and anti-money-laundering screening services;
- Payment processors, including mobile financial service providers such as bKash, Nagad, Rocket, and Upay, in connection with deposit and withdrawal processing;
- Publicly available sources, such as sanctions lists and fraud databases, where required for compliance purposes.
5 Legal Basis for Processing
5.1 lc777 processes your personal data on the following legal grounds:
- Contract performance: Processing is necessary to fulfil our contractual obligations to you as a registered player, including account management, payment processing, bet settlement, and customer support;
- Legal obligation: Processing is required to comply with applicable laws and regulations, including anti-money-laundering (AML) obligations, Know Your Customer (KYC) requirements, and responses to lawful requests from competent authorities;
- Legitimate interests: Processing is necessary for lc777's legitimate interests, provided those interests are not overridden by your fundamental rights. This includes fraud prevention, platform security, responsible gaming monitoring, and service improvement through analytics;
- Consent: Where lc777 relies on your consent as the legal basis for processing — for example, in sending you promotional communications — you have the right to withdraw that consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.
6 How We Use Your Data
6.1 lc777 uses the personal data we collect for the following purposes:
- To create and manage your lc777 account, including processing your registration, verifying your identity, and facilitating the lc777 login process;
- To process deposits, withdrawals, and any other financial transactions carried out through the platform;
- To comply with KYC verification requirements and anti-money-laundering obligations;
- To provide, maintain, and improve the lc777 platform and its features, including the sportsbook, live casino, slots, fishing games, and all other product offerings;
- To detect, investigate, and prevent fraudulent activity, unauthorised account access, and other prohibited conduct as defined in the lc777 Terms and Conditions;
- To administer responsible gaming tools, including enforcing self-exclusion periods, applying deposit limits, and monitoring player behaviour for signs of problem gambling;
- To communicate with you about your account, including transactional notifications, security alerts, and responses to your support queries;
- To send you promotional communications about lc777 offers, tournaments, and platform updates, where you have consented to receiving such communications;
- To conduct internal analytics, research, and reporting for the purpose of improving our platform and understanding player preferences;
- To comply with any applicable legal obligations and to respond to lawful requests from regulatory or law enforcement authorities.
You may opt out of receiving promotional communications from lc777 at any time by contacting our support team at [email protected]. Opting out of marketing communications will not affect transactional or account-related messages, which are necessary for the operation of your account.
7 Sharing Your Data
7.1 lc777 does not sell, rent, or trade your personal data to third parties. We may, however, share your personal data with the following categories of recipients in the circumstances described below:
7.2 Service Providers
lc777 engages trusted third-party service providers to assist in the operation of the platform. These providers may process personal data on our behalf in connection with services such as payment processing (including bKash, Nagad, Rocket, and Upay gateway integrations), identity verification and KYC screening, fraud detection and anti-money-laundering checks, customer support software, cloud hosting and infrastructure, and analytics. All service providers are contractually bound to process your data only on lc777's instructions and to maintain appropriate security standards.
7.3 Game Software Providers
Certain technical data (such as your account ID, game session identifiers, and bet amounts) may be shared with our certified game software partners — including Evolution Gaming, Pragmatic Play, Ezugi, NetEnt, Microgaming, and Spribe — solely for the purpose of delivering and settling the relevant game sessions. These providers do not receive your identity or contact data.
7.4 Legal and Regulatory Disclosure
lc777 may disclose personal data to competent authorities, regulators, or law enforcement agencies where required to do so by applicable law, court order, or where lc777 reasonably believes that disclosure is necessary to prevent fraud, protect the safety of any individual, or defend lc777's legal rights and interests.
7.5 Business Transfers
In the event that lc777 undergoes a merger, acquisition, restructuring, or sale of all or part of its assets, your personal data may be transferred to the relevant successor entity. You will be notified of any such transfer and of any changes to the way in which your data is processed that may result from it.
8 Cookies & Tracking Technologies
8.1 The lc777 platform uses cookies and similar technologies (including local storage and session storage) to provide a functional, secure, and personalised experience. A cookie is a small text file placed on your device by a website server. Cookies cannot run programmes or deliver viruses to your device.
8.2 lc777 uses the following categories of cookies:
| Cookie Type | Purpose | Can Be Disabled? |
|---|---|---|
| Strictly Necessary | Enable core platform functions such as maintaining your lc777 login session, security tokens, and load balancing. Without these cookies the platform cannot function. | No — required for platform operation |
| Functional | Remember your preferences such as language settings, display preferences, and accepted notifications to personalise your experience. | Yes — via browser settings |
| Analytical | Collect anonymised data about how players use the lc777 platform, including pages visited, time spent, and navigation paths, to help us improve the product. | Yes — via browser settings |
| Security | Detect and prevent fraudulent activity, bot activity, and unauthorised access attempts on the lc777 platform. | No — required for security |
8.3 You can manage or disable non-essential cookies through your browser settings at any time. Please note that disabling functional or analytical cookies may affect the quality of your experience on the lc777 platform. Instructions for managing cookies are available in the help documentation of all major browsers including Chrome, Firefox, Safari, and Edge.
9 Data Security
9.1 lc777 implements industry-standard technical and organisational security measures to protect your personal data against unauthorised access, loss, alteration, disclosure, or destruction. These measures include:
- 256-bit SSL (Secure Socket Layer) encryption for all data transmitted between your device and lc777 servers;
- Encryption of sensitive stored data, including financial records and KYC documents, at rest;
- Access controls limiting internal access to personal data on a strict need-to-know basis;
- Firewall protection and intrusion detection systems;
- Regular security assessments and penetration testing by qualified security professionals;
- Mandatory security training for all lc777 staff who handle personal data.
9.2 Despite these measures, no method of data transmission over the internet or electronic storage is completely secure. lc777 cannot guarantee absolute security and cannot be held liable for breaches that occur as a result of circumstances beyond our reasonable control, including successful cyberattacks that defeat industry-standard security measures.
9.3 You play an important role in keeping your personal data secure. You are responsible for maintaining the confidentiality of your lc777 login credentials and for ensuring that you log out of your account after each session, particularly when using shared or public devices. If you suspect that your account has been compromised, please contact [email protected] immediately.
10 Data Retention
10.1 lc777 retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable law. The following retention principles apply:
- Account and transaction data: Retained for the duration of your active account relationship with lc777, and for a period of at least five (5) years following account closure, in compliance with anti-money-laundering record-keeping obligations;
- KYC documents: Retained for the duration of your account and for a minimum of five (5) years following account closure;
- Responsible gaming records: Self-exclusion records and deposit limit histories are retained for the duration of the relevant restriction period plus a minimum of two (2) years, to ensure that self-exclusion requests remain enforceable if a former player attempts to re-register;
- Support communications: Retained for up to three (3) years from the date of the relevant interaction, unless the content is relevant to an ongoing legal matter;
- Technical and analytical data: Retained in anonymised or aggregated form indefinitely for platform improvement purposes; personally identifiable technical data (such as IP logs) is deleted within twelve (12) months of collection.
10.2 Upon expiry of the applicable retention period, lc777 will securely delete or irreversibly anonymise your personal data. Where complete deletion is not immediately practicable due to technical constraints, lc777 will isolate the data from further active processing until deletion can be carried out.
11 Your Data Rights
11.1 As a person whose data is processed by lc777, you have the following rights in respect of your personal data. To exercise any of these rights, please contact us at [email protected] with the subject line "Data Rights Request" and include your registered username:
11.2 lc777 will respond to all data rights requests within 30 days of receipt. In complex cases, this period may be extended by a further 60 days, in which case we will notify you of the extension and the reason for it within the initial 30-day period.
11.3 lc777 will not charge a fee for handling data rights requests unless the request is manifestly unfounded or excessive, in which case a reasonable administrative fee may apply. lc777 will notify you of any applicable fee before processing your request.
12 Children & Minors
12.1 The lc777 platform is strictly for adults aged 21 years and above. lc777 does not knowingly collect personal data from any person under the age of 21. If lc777 discovers or has reason to believe that personal data has been collected from a person under the age of 21, that account will be immediately closed, all funds will be returned to the depositing payment method, and all personal data relating to that individual will be deleted without delay.
12.2 If you are a parent or guardian and believe that your child has registered on the lc777 platform, please contact us immediately at [email protected]. We will investigate and take appropriate action promptly.
21+ only. lc777 takes its age restriction obligations seriously and employs age verification measures during the registration and KYC process to ensure compliance.
13 Third-Party Links
13.1 The lc777 platform may contain references to third-party game providers, payment services, or other partners. While lc777 takes care to work only with reputable partners, we do not control the privacy practices of third-party websites or services and are not responsible for their content or privacy policies.
13.2 This Privacy Policy applies solely to personal data collected and processed by lc777 through the lc777 platform. If you visit or use any third-party service in connection with your lc777 account, we strongly recommend that you review that service's privacy policy before providing any personal data to them.
14 Amendments to This Policy
14.1 lc777 reserves the right to update or amend this Privacy Policy at any time to reflect changes in applicable law, regulatory guidance, our data processing practices, or the features available on the lc777 platform. When we make material changes to this policy, we will notify you by posting a prominent notice on the lc777 platform and, where we hold a valid email address for you, by sending a notification to that address.
14.2 The updated Privacy Policy will take effect on the date it is published on the lc777 platform. Your continued use of the lc777 platform following the publication of a revised policy constitutes your acceptance of the updated terms. If you do not agree with any changes to this policy, you should stop using the platform and close your account by contacting [email protected].
14.3 The effective date at the top of this policy indicates when the current version was last reviewed and published. lc777 recommends that you review this Privacy Policy periodically to stay informed about how we protect your personal data.
15 Contact Us
15.1 If you have any questions, concerns, or requests relating to this Privacy Policy or to how lc777 processes your personal data, please contact our data team using the details below:
- Email: [email protected] (plain text — not a clickable link)
- Support Hours: 24 hours a day, 7 days a week, Bangladesh Standard Time (UTC+6)
- Response Time: lc777 aims to respond to all privacy-related enquiries within 30 days of receipt
15.2 When contacting us about a data rights request, please include your registered lc777 username and a clear description of your request so that we can locate your records and assist you as efficiently as possible.
Contact: [email protected] — available 24/7. For data rights requests, include your username and the subject line "Data Rights Request" so we can prioritise your query.
Have Questions About Your Privacy? We Are Here to Help.
Our support team is available around the clock to address any privacy concerns. You can also explore our FAQ, review our Responsible Gaming page, or head straight to the lc777 platform.